30.1.12

Organization 101 – Lesson 2: Managing Your Inflated Inbox




Being organized is a lot like getting in shape: most of us fantasize about it but very few actually make it happen. Luckily, it’s a skill that can be learned - by anyone, in any profession - and that usually shows results pretty quickly. My mother was an organized person, so I was fortunate to learn a few tricks that have served me well over the years.

In this article we tackle a big source of stress… The inflated email inbox!
As mentioned in my previous post, the key to organization is to be in control, aware and proactive. This is especially true if you are to keep emails from getting in the way of your other day-to-day responsibilities. Here are my 4 steps to success:

1. Write efficiently
Always try to be precise and to the point when answering emails - without sacrificing clarity or basic courtesy, of course. You can also save time by copy-and-pasting relevant parts of past messages. No one will notice, don’t worry…

2. Folders are your best friends
I personally create folders for everything: paper folders for hard copies, digital folders for soft copies. Everything gets its own place. Folders can even be used to separate work that needs to be done right away from less urgent projects.

3. Do it NOW!
Emails that stay in your inbox for more than a few days will often end up staying there for much longer. This then forces you to write an uncomfortable "I'm so sorry to get back to you so late" message (we’ve all been there).

My rule is: if an email is opened, it must then either be a) replied to, b) filed away, or c) deleted. And if I can’t act on one of them right away, I always make sure to keep it marked as “unread” – just to keep the pressure on...

4. Tomorrow is another day
Take some time at the end of each day to review and clean up your inbox. File every email into the appropriate folder, highlight the items you still need to address and delete the ones you don’t need anymore. If possible, I try not to leave the office without deciding which unanswered emails I will commit to taking care of the next day.

I hope this helps! Stay tuned for the third installment of Organization 101: Orderly Work Space = Productivity

27.1.12

BSL Live at CES 2012: What Happened in Vegas…


It’s not true what they say. Sometimes what happens in Vegas gets posted on YouTube shortly after. That was certainly the case when BSL joined high-profile clients Alcatel-Lucent and QNX at the Consumer Electronics Show in Nevada last week.

The CES is the largest show of it’s kind in the world. There were some truly spectacular things on display, and — with over 150,000 visitors — you can imagine things got pretty crazy!

ALU and the ng Connect program were there to show off some innovative new service concepts driven by broadband and cloud-based services — and to demonstrate how these can enhance consumer electronic devices and the end-user experience. Their impressive booth featured the Connected Service Vehicle, Gametime Media Table, and physical fitness solution called The Avatrainer.

BSL was there to produce daily Live at CES videos and to support ALU’s social media presence for the event. The videos take viewers behind the scenes to provide a dynamic insider’s view of the show.

Sean Cusson, our Motion Graphics Director, went beyond the call of duty with an intense production cycle that saw him shooting with host Jason Collins in the morning, editing and assembling footage during the day, and having final video produced and ready to push out the next morning. Rinse and repeat. Two videos in two days, with another on the way.

If that didn’t keep us busy enough, we also shot a video for QNX. The software company put one of its powerful, feature-rich real-time operating systems to work in an innovative partnership with Audi.

All in all, an action packed outing in the desert for us. We shot four videos and a heap of photos, met some amazing people, and did some great work that excited our clients. Have a look for yourself.