Zeta’s Top Ten in ‘10

We’re approaching the year’s end and you know what that means… well, besides the holidays and all of its ensuing hooplah. December is the month when pop culture gets its annual report card. Official and unofficial critics from all over the web, television and print media wrap up the year by weighing in on what “made the list” in a myriad of categories.

Social media has made these annual assessments all the more legitimate, by giving us the ability to capture real discussions from real people, painting an even more accurate picture of who liked what this year. Zeta Interactive, a company based out of New York that mines blogs, comments on Twitter, message boards and posts in social media, has compiled its’ top ten list of ads that have generated the most buzz in 2010.

* One interesting thing to note in this list is how many of these ads actually exceed two minutes – a definite foreshadowing into the death of the 30-second spot.

1. Axe – “Clean Your #*&!” (*careful – this one has some highly suggestive innuendo)

2. Nike – “Rise

3. Google - “Parisian Love

4. Old Spice - “Smell Like a Man, Man

5. Domino’s Pizza - “Making It Right”

6. Nike - “Human Chain

7. Snickers – SuperBowl Spot

8. Red Bull – “Way Back Home

9. Adidas - “Fast Don’t Lie

10. K-Swiss – “Tubes

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