19.4.12

Getting marketers re-thinking at MARCOM



The MARCOM Professional Development Forum will take place at the Ottawa Convention Centre on May 15 and 16, 2012. BSL was proud to work in partnership with CEPSM, who produces the event, to develop the Forum’s theme design again this year.

Because this year’s event is all about doing things differently, BSL developed a bright, mind-opening concept centered on “Rewiring the Marketing Mind”. The concept communicates the reality that public sector marketers can no longer settle for what has been done in the past.

“At this year’s conference,
we want to challenge participants to re-think marketing and communications initiatives, given our current environment. We want the theme to foster discussion around leveraging new technology, discovering new methods, and creating new frameworks for our work. BSL always does great strategic and creative work for us and this year is no exception.” Said Claire Mills, Vice-President, Professional Development for CEPSM.

MARCOM is the premiere educational forum for public and not-for-profit marketers and communicators. It is a great opportunity to discuss pressing issues and interests with subject matter experts. To learn more and register, click here.


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